Sales for Tequila Have Never Been Better

Sales for Tequila Have Never Been Better. But Quality? Not So Much   Bloomberg

The margarita—not the martini, or the Manhattan, or even the humble daiquiri—is the most popular cocktail in the U.S. And it’s not even close. Since 2002 tequila sales have risen 121 percent overall, while sales of super-premium tequilas grew eightfold, according to the Distilled Spirits Council of the …  It’s also been a time of consolidation. Global conglomerates have bought most of Mexico’s distilleries, throwing cash around like college students doing shots at the local Tex-Mex joint…  Five Fine Extra Añejos…

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